• PI Marketing Course

PI Business Marketing


PI Marketing and Business management is possibly the hardest part of being a private investigator. Many prospective private investigators think about the physical and fun side of the job e.g. making enquiries and conducting surveillance. But, for those who want to be a consistently paid private investigator, this is probably the most important course that we run.

Being a private investigator is seen by many as glamorous, but unless you know how to make your phone ring and get enquiries, how to convert those enquiries to sales and get paid for the work you won’t be in business for long.

30th & 31st May 2017

Product Description

The PI Marketing course

The PI Marketing course covers the following subjects and more:-

  • The business triangle
  • Business analysis and planning
  • Price points
  • Marketing your business
  • PI Marketing basics
  • Websites & social media
  • Contract tendering
  • Converting enquiries
  • The psychology of customers
  • Vetting customers
  • Legals – DPA, RIPA, Human Rights Act, Computer Misuse Act
  • Terms and conditions
  • Credit management
  • Bad payees
  • Licensing for Private Investigators
  • British Standard ISO 9001
  • Associations and Networking

When and how much?

The PI Marketing is a two day course that costs £325 plus vat, includes lunch both days and is held in our central London training room. There is a free 12 month post course email support package.

Next date and booking

The Business & Marketing Course is next being held on Thursday 26th & Friday 27th January 2017. If you have any questions about this course or wish to book a place on it, please either call us on 0207 993 4080 or email us on [email protected] or, alternatively, fill out the form below. To reserve your place we will need a 50% deposit. The balance is payable 7 days before the course starts.

Your Name (required)

Street Name





Your Email (required)

Your Message


There are no reviews yet.

Be the first to review “PI Business Marketing”